PROJECT: Website Redesign/Rebrand
SCOPE: Long-time client DSI (Development Systems International) approached us for a website redesign and rebrand. We had developed their previous website and brand identity years before. However, they were going into their 35th year as a firm and wanted to create something that reflected their long standing history of successful fundraising campaigns.
DSI wanted to update the look of this site to match the updated branding we created for them on the Major Gifts Ramp-Up project.
We created a new website that efficiently explains how DSI works and the role MGRU plays in fundraising campaigns. We dedicated several pages to explaining the MGRU Model and how it works. We then created a page of DSI counselors to showcase the level of expertise DSI counselors have to potential clients.