PROJECT: New Website
SCOPE: Crete a new website that explained the work this nonprofit was trying to tackle. They needed a way to let potential donors know the needs they were trying to meet and why.
This new 501c3 had a basic idea of what they wanted on their site in outline form. We took their outline and not only wrote all of the copy on the site, but also created their case for support.
We split their content into 3 sections. The Need, The Mission and The Solution. Utilizing these 3 categories allows us to take users and potential donors through their mission and connect with them through the process.
Finally, we end with how you can help. By putting together a list of needs, we're able to give a number to potential donors where they can tangibly see where and how their donation can make a difference.